About Us

group tour operator

Silverblue Tours Ltd. is an inbound and outbound tour operator specialising in tailor-made special interest groups.

We are a fully bonded member of ATOL which means that you are fully protected if any of the suppliers of your tour go out of business.

Our Mission

We truly believe that being part of a school or group tour is a once in a lifetime experience and every child should have the opportunity to take part in one. Not only does it bond a group in spirit but it also enriches each person’s character. In all senses, being part of a team tour creates a sense of belonging and the memories will remain forever. Click here to set the ball rolling with your next tour.

Why go on a group tour? Read our blog here

Our Managing Director – Laura Keene

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Laura began her career in tourism in Germany when she was just 19 years old and working for a specialist group tour operator. After completing her tourism diploma in Germany she spent several years working for a large wholesaler in London gaining experience in art tours, history tours and pilgrimages across Europe. With itchy feet she set off for Australia and into the sports tourism market looking after incoming tours to Australia from the UK and other countries. A few years later, finally back in the UK, Laura was disappointed by the lack of true personal service of many larger companies and decided to set up Silverblue Tours Ltd to create truly unique and memorable group tours.

Group Tour Operator Expertise

Our staff have been arranging school and sports tours for over 12 years and have a wealth of experience in all fields. Our clients travel with us year after year so that is testament to a great tour. Our staff have personally visited nearly every destination we offer and can advise you on everything from the best time to travel to where to eat in the evenings.

We will guide you through the entire tour planning process from the initial decision where to go to the last checks prior to departure. Whilst on tour you will be in the friendly and capable hands of our local ground staff but still be able to get in contact with us at any time.

Besides school sports touring parties we also arrange music, history, garden, art and other special interest tours.

We strive to provide tours that are unique and our mission is to facilitate a truly memorable and wonderful experience.

We invite you to contact us to see how our experience and knowledge can add value to your tour. Silverblue Tours Ltd is owned by Laura Keene. You can be assured of her personal attention at all times.

Your Protection

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    ATOL Protected 9326

    Our air holiday packages are ATOL-protected by the Civil Aviation Authority (CAA). Our ATOL number is 9326.

    • All the flights and flight-inclusive holidays on this website are financially protected by the ATOL scheme.
    • When you pay you will be supplied with an ATOL Certificate.
    • Please ask for it and check to ensurethat everything you booked (flights, hotels and other services) is listed on it.

    Please see our booking conditions for further information or, for more information about financial protection and the ATOL Certificate, go to: www.atol.org.uk/ATOLCertificate

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    ABTOT – protected (5258 – Silverblue Tours Ltd.)

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    The Association of Bonded Travel Organisers Trust Limited (ABTOT) provides financial protection under the Package Travel, Package Holidays and Package Tours Regulations 1992 for Silverblue Tours Ltd, and in the event of their insolvency, protection is provided for the following:

    • non-flight packages commencing in and returning to the UK
    • non-flight packages commencing and returning to a country other than the UK
    • flight inclusive packages that commence outside of the UK, which are sold to customers outside of the UK

    1, 2 and 3 provides for a refund in the event you have not yet travelled. 1 and 3 provides for repatriation. Please note that bookings made outside the UK are only protected by ABTOT when purchased directly with Silverblue Tours Ltd.

School Travel Forum

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Silverblue Tours Ltd is an Assured Member of the School Travel Forum (STF) and in booking with us you can be secure in the knowledge that we:

  • Understand and facilitate the needs of educational travel
  • Have effective Safety Management Systems in place, specifically focused on travelling with young students
  • Offer fair terms and condition and the best financial security


To ensure our health and safety standards are maintained our systems and procedures are fully audited annually by independent experts.

STF membership is the benchmark for good school tour providers; consequently it is an Awarding Body for the prestigious Learning Outside the Classroom Quality Badge

The Outdoor Education Advisors Panel (OEAP) endorses the Quality Badge and requests Local Authorities to recommend the use of Badged Providers and require the minimum of additional paperwork where Quality Badge accreditation is in place.

This means that you can book your trip with confidence, meet your due diligence and reduce the amount of External Provider paperwork necessary.

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Read our booking & payment Terms and Condititions